Originally posted by andyprough
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In the early era of Personal Computing media companies used Amigas which ran high end Motorola 68000 chips, and a variety of coprocessors that specifically helped with audio, graphics, etc. Then the proprietary computer wars (because the Commodore CEO got kicked out and he decided to take over Atari and kill his former company) happened which Apple abstained from participating in which resulted in Commodore and a variety of other companies (the maker of Amigas) going bankrupt. This left Apple as the only company still building computers on top of the Motorola 68000 though a very cut down version of what the Amiga was using, with none of the additional side stuff.
This left Apple to compete against Wintel (there were Unix workstation computers but they were vastly more expensive), and x86 had a severe floating point performance deficit vs Motorola 68000 which then became PPC, so the media companies went with Apple because they needed floating point performance. Eventually x86 computers wiped the floor with PPC but that's the real history and reason behind the "Apple is better for media" myth, and hasn't been true for a very very long time.
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