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Wait... I could've been blocking those ads all this time!? D: Criminey.
But really, I only blacklist ads on sites where they wreak havoc on my resources or start shouting at me for no reason. I wish they were more cohesively designed to make them less of an eyesore, but I like to support the websites I visit if I can.
Title says it all! Those popups chase away more people than they are worth.
To which "pop up" ads are you referring?
If it's about actual pop-ups, those are unintended and blocked when reported to me... If it's about the "overlay areas" that appear once per day, those are run for certain geos occasionally. Those are worthwhile as they end up generating over 20x more revenue than a conventional ad and only show for the use once per 24 hours.