EVGA - Long-Time NVIDIA Partner - Ending Graphics Card Production

[birdie]

Actually its not lunacy at all

• As a total proportion of 3000 series sold, the high end 3080-3090 GPU's only represent a tiny minority. So even if they are loss makers they still give EVGA a good image
• NVidia completely controls pricing of the die's and because of the insane power requirements for 3080 and higher if you want to release a good GPU, you need to spend a lot more on board components (i.e. VRM's, capacitors), testing and QnA to make sure the GPU can actually handle that much power and most importantly cooling them. That all translates into cost and because NVidia expects to have much higher margin on those high end cards they are deliberately underpricing these specific die's which means board manufacturers struggle to make up the difference. You either gimp on quality or on profitability.

MSI, ASUS, Palit, Gigabyte, etc. are all selling NVIDIA GPUs with good margins, yet it's only EVGA which is not profitable.

Sorry, that's BS.

Still my next GPU most likely will be RX 7600 (XT). I've had enough with NVIDIA. I run Linux 99% of the time and using AMD/Intel under Linux is so much easier.

[Volta]

I think ALLOT of people don't realise that AMD is still only barely %30 of the discrete GPU market.
NVIDIA is STILL the king! I don't like it either but lets face it, they offer the stuff gamers want, functional RT and DLSS that CAN beat native outputs.
Many may disagree with me but AMD is still catching up with NVIDIA's feature set even thought IMO AMD has better silicon roadmap, that isn't good enough by itself!

Still waiting for AMD RT performance and stability (basically a no show in RADV MESA stable atm) and also still no HDMI-2.1 support while NVIDIA has it in open and closed drivers!

crapVidia with their proprietary blobs can go to hell. Good news btw. The sooner nvidia dies, the better.

[Volta]

FSR1 was terrible, FSR2.0 had artifacting, FSR2.1 is ok now but later DLSS methods still outpace it. FSR2 is limited to not as many games atm and has had less time to bake in the oven.

You're kidding, right? DLSS is broken, blurry mess.

[oiaohm]

I don't think you understood what I wrote. EVGA is discarding 78% of its own revenue stream, which was Nvidia GPUs. The remaining 22% was power supplies, accessories, and other components.

There is a difference between Revenue and Profit. Nvidia GPU for EVGA had become a loss leader. Yes lots of revenue but lot of expense paying Nvidia and having Nvidia releasing cards directly in the market restricting pricing as well.

[birdie]

There is a difference between Revenue and Profit. Nvidia GPU for EVGA had become a loss leader. Yes lots of revenue but lot of expense paying Nvidia and having Nvidia releasing cards directly in the market restricting pricing as well.

Lots and lots of people will be laid off regardless. This is a very dubious decision of a single person.

[Quackdoc]

FSR1 was terrible, FSR2.0 had artifacting, FSR2.1 is ok now but later DLSS methods still outpace it. FSR2 is limited to not as many games atm and has had less time to bake in the oven.

Ray Tracing is now in MANY games and works quite well with RTX cards coupled with DLSS2.x. It seems you've just not played anything with decent RT support. I really don't need to advertise it, plenty of videos on YT showing RT on/off and its worth+use...

FSR1 is actually pretty good though? I use it in a lot of games, and I even use it on some videos too

[oiaohm]

Also some of his statements are borderline crazy: I now cannot find the exact timestamps but he claims the company sells RTX 3080/3090 cards at a loss. Sorry, I do not believe this shit. The chip and GDDR6X cost at the most $500 and you're selling the cards at well over $1000 and you don't make profits? That's lunacy.

Normally you need at least 50% above cost of production to make any profit. 4 to 10 percent goes to the shop. 10 to 20 percent goes to in country warehousing(yes distributor charges). Then you need percentage to cover defective and damaged in transport cards. Covering marketing and tech support... Yes there are other costs along the way that make up the 50%.

Yes the 50% is the for any product. So making at 500 and selling at 1000 is likely to be loss. Also remember Nvidia pushed up the silicon costs in the crypt mining boom.

Item like power supply is not locked to one vendor to part acquirement can be more competitive because 1 vendor cannot decide to lift part cost insanely. So I would not be surprised if EVGA looked at their profit sheets and noticed hey we are making more profit out of Power supplies. Worse would be if they found there 22% market of power supplies was profit being used to keep the Nvidia cards going out.

[coder]

One thing that amazed me about EVGA is how many SKUs they had with essentially the same specs. I bought their GTX 980 Ti FTW card, but they actually had 5-7 different variations of that card on their website. Some were older iterations, but it seemed at least a few were contemporaneous. I don't really know what that's about.

Anyway, it was an excellent card. Very quiet under load, even though a 275 W card with just 2 fans. No significant coil whine, either. Also, good value for money. I was probably going to get another EVGA card if/when I bought another Nvidia GPU.

[mdedetrich]

MSI, ASUS, Palit, Gigabyte, etc. are all selling NVIDIA GPUs with good margins, yet it's only EVGA which is not profitable.

They aren't, thats where you are wrong. The margins are tiny and the only way they make money is out of sheer scale. Or they cut corners in quality. All board manufacturer's are complaining about the same problem, its not just EVGA.

[Anux]

the gpu 3rd party aftermarket serves no purpose except for the rgbs and overclockers

That's bullshit, where would all those purpose build cards for OEMs and ITX systems come from? Where would on get a silent or even fan less version?

when you can do 4k/hdr/120hz with a gpu inside the cpu

Yeah but that is somewhere around 20 years in the future.