What do companies do to get information if their products are used in linux? Nothing.
OEM are limiting the choices.
In cases of huge contract, the preinstalled operating system is selected by purchaser ANYWAYS.
In case of normal private purchase, the operating system is reinstalled in 50% cases because of massive ad garbage. There is no reason to motivate OEM.
Manufacturers should get info where their products are used and care about own drivers. Linux is not a hobby anymore.
This and stricter more organized control (as in modularity, transparency and adherence to roadmap) over Xorg, Kernel and GCC may save Linux from becoming garbage polluted, overpatched, backdoor hobby project unsupported by many.